Skilled Nursing News: “Despite ‘Disappointing’ Performance of Top Player Omnicare, LTC Pharmacies See Success Ahead”

While some long-term care pharmacies are struggling to stay afloat, others are thriving despite headwinds such as reduced reimbursements and coding challenges in the skilled nursing sector.

Commoditization is one strategy to pursue as a long-term care pharmacy, where services and relationships with nursing homes are scaled back in favor of a focus on inexpensive medications, Marshall said. The better alternative, in Marshall’s view, is the high-service path, “where you layer clinical and support services that actually impact their operation positively. And then that comes with pricing commensurate with that level of service.”

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Dave Lewis, COO of Consonus Healthcare and Neil Marshall, President of Consonus Pharmacy are both interviewed in this article by Senior Nursing News.